adobe announces new sdk for mobile analytics and updated in app conversion analysis

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Adobe Announces New SDK for Mobile Analytics and Updated In app Conversion Analysis

Saturday, October 19, 2013 by Stuart Parkerson

Adobe is diving deeper into mobile analysis with updates to its Adobe Analytics program which is offered through the Adobe Marketing Cloud. With its mobile analytics services, Adobe measures more than 400 billion transactions per quarter via mobile web and app experiences. The new mobile app software developer kit (SDK) enables full access to analyze data collected fro...

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