70 percent of u.s. content marketers engage global consumers in english only

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70 Percent of U.S. Content Marketers Engage Global Consumers in English Only

Smartling released new survey results which conducted polls on 160 U.S.-based, senior-level content marketers whom work for emerging brands to find out how they market to multilingual audiences worldwide. With indications that translation budgets have yet to exist, marketers may have to find engagement to multilingual audiences using the only English-language for conten...