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App Developer Magazine June 2017

For the cover story in the June 2017 issue, we talk all about mobile printing, and hear about the growing need for enterprise printing from a mobile device as HP sees it. Plus Samsung weighs in on the issue! Get information about building an app to help market your business, and why it topples other social marketing efforts you may have tried. We have a chat with Receptiv to get insight on how to monetize your app, without annoying users. Find out what words are best to use inside push alerts to entice engagement. We celebrate 30 years of the GIF image and chat with Tenor to hear about it's future. RCS is the new protocol of messaging, and we will explain to you exactly what it is - and why you will want to use it. CleverTap writes about why you are probably failing at user engagement. Andrew LeCates from Apple's FileMaker tells us all about version 16 that was just released. We dive deep into why Speech-to-Meaning and Natural Language Understanding components have such key advantages inside mobile apps, and why they are crucial components to the future of AI assistants. AOL has some great advice why developers need to consider brand advertising inside their apps, and the benefits of a more diverse mobile strategy. The current state of AR, and how the mobile space is being disrupted again with the growing use of mobile tech married to AR interfaces. Find out why users might be abandoning your app.