Unity releases gameplay frequency report

Posted on Saturday, January 5, 2019 by RICHARD HARRIS, Executive Editor

Unity Technologies powers more than 50% of all new mobile games today. They have just released new data revealing how much time was spent playing on mobile devices in the United States in 2018 - and the numbers are a bit shocking.

US residents spent 6.926 billion hours playing mobile games in 2018. That’s an average of 21 hours and 6 minutes for every single person living in the country. It’s a huge number, and as you might suspect, there were some cities who topped the charts for time spent playing:

  • Chicago: 131.038 million hours
  • Houston: 97.411 million hours
  • Los Angeles: 94.491 million hours
  • Dallas: 78.581 million hours
  • Brooklyn: 71.643 million hours
     

Games in the top 20 in terms of overall time spent playing in app:

  • Happy Color - Color by Number (Android) (iOS)
  • Panda Pop (Android) (iOS)
  • New YAHTZEE With Buddies (Android) (iOS)
  • Cashman Casino (Android) (iOS)
  • Pixel Art: Color by Number (Android) (iOS)
  • War Robots (Android) (iOS)
  • Word Crossy (Android) (iOS)          
  • Solitaire TriPeaks (Android) (iOS)
  • FarmVille 2: Country Escape (Android) (iOS)
  • Best Fiends (Android) (iOS)
  • Zynga Poker (Android) (iOS)
  • The Wizard of Oz: Magic Match 3 (Android) (iOS)
  • Hearthstone (Android) (iOS)
  • Helix Jump (Android) (iOS)
  • Merge Dragons (Android) (iOS)
  • SimCity BuildIt (Android) (iOS)
  • Duolingo (Android) (iOS)
  • Idle Miner Tycoon (Android) (iOS)
  • Sims 3 Deluxe (removed from sale)
  • Design Home (Android) (iOS)

This data comes exclusively from Unity Technologies, which means the statistics presented here only reflect games that are using Unity Analytics, and are from those developers that have opted to share their data. In other words, while 6.9 billion hours sounds huge, the number reflecting how much time was spent in all mobile games in the United States would be even bigger.

Among the top 5 cities listed above, Brooklyn managed to buck a few of this year’s trends as the only top 5 cities to not include a paint-by-numbers app in their most played games. And Dallas spent 58 hours playing mobile games per citizen in 2018, which is more time than twice the national average.

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