NFT breaks world record

Posted on Thursday, June 23, 2022 by RICHARD HARRIS, Executive Editor

Announced during NYC.NFT 2022, luxury champagne connoisseur Shammi Shinh has broken his 2013 record of World's Most Expensive Champagne by partnering with the artists that illustrated celebrity favorite Bored Ape Yacht Club NFT. Taking cues from the world's most expensive address, the new luxury champagne brand 'Champagne Avenue Foch' has been adorned with NFTs designed by the artists. The collections include The Bored Ape Yacht Club Mutants and The Sneaky Vampire Syndicate.

A 1 of 1 Magnum bottle has been made available to purchase on OpenSea as an NFT priced at 2500 ETH, making it the new most expensive single bottle of Champagne in the world at $2.5 million USD. Made from 100% Premier Cru grapes, Champagne Avenue Foch is produced at a family-owned estate, Allouchery in Chamery, which sits in the heart of the champagne vineyards. Allouchery prides itself on passing its grapes through the same presses that have been in the family for generations.

Shammi Shinh and Bored Ape Yacht Club artists partnered to create an NFT that broke the Worlds Most Expensive Champagne world record

In 2013, British Entrepreneur Shammi Shinh released Taste of Diamonds champagne at $1.9 million USD, which became an A-list celebrity favorite with One Direction and Flo Rida, appearing in music videos and Hollywood blockbusters such as Marvel’s Justice League. This latest release sees him break his record through artistic collaboration. Bored Ape Yacht Club NFTs sell for a staggering 100-180 ETH each. ($200k+)

"NFTs are the new diamonds. This 1-of-1 bottle features art from NFT collections that have over a billion dollars in sales. Encrusted with diamond-cut Swarovski crystals with pure pewter embedded in the design, I wanted to create something timeless for the modern investor, nothing less of a masterpiece. As it is sold as an NFT, I expect it to be traded a few times in the marketplace before the physical bottle lands with the right individual who will HODL. In order to receive the physical champagne bottle, the buyer will need to burn the NFT. The champagne itself is a work of art and unmatched quality," said Shammi Shinh.


Bored Ape Yacht Club NFT collection

The Bored Ape Yacht Club is a collection of 10,000 unique Bored Ape NFTs and 20,000 Mutant Apes. The Sneaky Vampire Syndicate NFT consists of 8,888 hand-illustrated vampires released in September 2021.

The Bored Ape Yacht Club are the most famous NFT’s in the world with celebrity buyers such as Justin Bieber, Madonna, Kevin Hart, Neymar Jr, Jimmy Fallon, Tom Brady, Paris Hilton, Snoop Dogg, Logan Paul, Eminem, and MORE

The Bored Ape Yacht Club NFT collections and The Sneaky Vampire Syndicate NFT collections were designed by the same artist who has now designed the artwork on the world’s most expensive champagne bottle.  This collaboration sees Shammi adding his trademark sparkle with diamond-cut Swarovski stones to the NFT artwork.

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