Leadbolt Launches Direct Deal App Marketplace For Mobile Advertising

Posted on Tuesday, July 22, 2014 by RICHARD HARRIS, Executive Editor

Leadbolt has launched Leadbolt Connect, a mobile advertising exchange platform where app developers can connect to ad campaign offerings, view associated details and activate desired campaigns with the best fit.  

Both advertisers and developers can connect and run private deals in a fully-managed environment. For developers, Leadbolt Connect is a direct deal marketplace accepting all app categories, including Games, Entertainment, Utility, Social, Music, Health, Photo & Video apps and more.  For advertisers, Leadbolt Connect offers access to global inventory. 
 
Launched in beta earlier this year, using Leadbolt Connect provides the ability to:

- View deals including specifics such as payouts and targeting
- Browse, select, apply for deals of interest
- Activate deals instantly and/or pause deals anytime
- Connect with advertisers to establish premium deals
- Monitor, analyze and report deal performance in real-time 


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