Influencer marketing solution CreatorFuel lands from AdParlor

Posted on Tuesday, August 15, 2023 by BRITTANY HAINZINGER, Social Editor

AdParlor recently announced the launch of CreatorFuel, its new fully managed influencer offering. With CreatorFuel, brands can now unlock the full potential of influencer marketing to fuel their growth and connect with their target audience in a more authentic and impactful way.

In today's digital landscape, influencer marketing has become an essential strategy for brands looking to establish a strong online presence and drive meaningful engagement. However, managing influencer campaigns effectively requires extensive time, expertise, and resources. That's where CreatorFuel steps in, offering brands a comprehensive solution to navigate the complex world of influencer marketing with ease.

AdParlor introduces CreatorFuel: A full-funnel influencer marketing solution

AdParlor's team of experienced professionals will work closely with brands to develop and implement highly effective influencer strategies that align with their specific goals and objectives. From influencer discovery and activation to content creation and amplification, CreatorFuel covers every aspect of a successful influencer campaign.

What sets CreatorFuel apart is its focus on performance-driven results. Unlike traditional influencer agencies that solely prioritize brand awareness, CreatorFuel leverages AdParlor's 15 years of social media buying expertise to drive real business growth. By combining the influence and reach of top-tier influencers with data-driven targeting, brands can expect measurable and impactful full-funnel results.


Unlock the full potential of influencer marketing with CreatorFuel

"With AdParlor's mastery across paid social and expertise in content amplification, it's the perfect complement to our current suite of services to unlock further growth for our clients. We know that influencer marketing should go beyond awareness and drive performance outcomes, and that's exactly what CreatorFuel achieves," said Andrea Haldeman, SVP & General Manager at AdParlor.

"CreatorFuel is a logical next step for AdParlor. Influencer marketing is such a rapidly evolving space, and it’s a very exciting time to be part of it," said Kristina Coughlin, Head of Influencer Strategy.

CreatorFuel also boasts a diverse and extensive network of influencers across various digital platforms and networks. Brands can tap into this network to find the perfect fit talent that resonates with their target audience and effectively communicates their brand message. From Instagram and TikTok to YouTube and Twitch, CreatorFuel covers a wide range of social platforms, ensuring brands can connect with their audience wherever they are.

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