Opera Software has launched a new version of Opera TV Snap, designed to provide the ability to offer expanded OTT capabilities on Smart TVs, including a ready-to-deploy Hybrid Broadcast Broadband TV (HbbTV) solution to offer interactivity on linear TV.
Opera TV Snap turns video content into Smart TV apps. It lowers their barrier to entry into the OTT world by providing a deployment framework offering features that re-purpose video assets for Smart TV audiences.
Features available through Opera TV Snap include HbbTV support with a red-button launcher and a catch-up TV portal and multi-tier navigation for episodic video content. Publishers can monetize OTT content by displaying video and interactive advertisements within their TV apps.