Next Generation Email Management Platform Unveiled By Vade Retro

Posted on Thursday, November 27, 2014 by STUART PARKERSON, Global Sales

Vade Retro, a European based graymail management company recently launched the world's first Graymail Management platform in the United States. The next-generation email management platform was developed to filter out Graymail in the US. Graymail is an email which the user might have subscribed to and does not want to receive further messages. 

Email has become a top threat for organizations of all sectors and sizes. Malicious email links and attachments can infect emails with viruses, worms, Trojans and similar threats. Breaching the network and data theft has become high risk as attackers are choosing spam as a tool for delivering malware.

Adrien Gendre, Head of Products at Vade Retro explained in a statement that while the Graymail inbox stores all the bulk messages a user has subscribed to, the Spam folder holds everything else while threats are automatically deleted. The company also explained that the unique technology allows users to unsubscribe from unwanted mailing lists in one click, cancelling a subscription in real-time.

APIs are integrated within the next-generation email management platform for email application developers to manage both their personal and business emails. App developers also can integrate the technology through an email classification API, a safe-unsubscribe API and an anti-phishing API.

The email classification API filters through separate low-priority emails (social network notification, ads, newsletters) from the users primary inbox, into dedicated folders. The safe unsubscribe API allows the user to cancel a subscription from selecting the option within the sending list.  The user does not have to actually delete the email every time a message has been received. An anti-phishing API allows each individual URL the ability to analyze an email. Vade Retro can check in on a website in real-time and detect whether it is a phishing website or not.

As businesses use email in virtually every setting, solutions such as Antivirus and Anti-Spam functionalities can provide further convenience in have to take control of the users spam problems without having to fix the issue hands on. Having access to a high quality solution can strengthen any personal or business email program.

Efficient anti-spam solutions can control a large volume of emails which may be subjected to high levels of spam. Spamming methods have become a daily problem and are evolving today as even more sophisticated. The Graymail filtering system by Vade Retro provides users a simple, effective and 'clean' way to identify such Graymail before it reaches the users inbox. The company manages 150 million email inboxes in 28 countries. 

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