Marketing Your App on Facebook Just Got a Little Better with App Center Videos

Posted on Thursday, December 26, 2013 by RICHARD HARRIS, Executive Editor

Games and apps developers can now give Facebook users a taste of what it's like to use their app by adding videos to their App Details page in App Center.

The Facebook App Center is the number two source of installs on Facebook so it would be foolish not to take advantage of this new promotional opportunity. Videos will automatically start playing without audio when people land on a developer’s App Details page, giving them a way to instantly experience a game.

To add video, developers can submit videos for review in the App Dashboard under the App Details tab, just as they do for other image assets. It is wise to check out the App Center guidelines for video submission criteria prior to producing and submitting the video. Facebook has a video review process and after a video is approved, it will be added to the App Details page.

Videos can be customized for international audiences by adding additional versions of it for different locales. Those videos will be shown to people who have set their preference for that locale in their profile settings.

Check out how these apps are using the new service: Baseball Heroes, Candy Crush Saga, ChronoBlade, KingsRoad, Marvel Avengers Alliance, and Words of Wonder.

For more information visit the link below.

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