adjusts global benchmarks 2.0

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Mobile marketing 2019 landscape unmasked via Adjust Benchmarks

Tuesday, September 10, 2019 by Richard Harris

Adjust’s Global Benchmarks 2.0 is designed to empower marketers and publishers to better understand the mobile marketing landscape, the tool is the first of its kind to make specific KPIs, such as retention and fraud data, publicly available. The insights are based on Adjust’s aggregated database and analyze a combination of over 7,000 apps. The tool can ...

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