RevIQ

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Developer news items we found relating to RevIQ

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Kahuna-Expands-Marketing-Automation-Platform-Beyond-Mobile

Kahuna Expands Marketing Automation Platform Beyond Mobile


Wednesday, August 26, 2015 by

On the heels of its announcement of a new $45 million round in funding, Kahuna is planning to do for email marketing what its platform has done for big-data and machine-learning based mobile marketing automation.This platform expansion brings Kahuna’s capabilities in personalized messaging for mobile to email (and more) with new functionalities leveraging rich context a...


Kahuna-Introduces-RevIQ-Tool-Using-Data-and-Behavioral-Analysis-to-Automatically-Optimize-Push-Notifications

Kahuna Introduces RevIQ Tool Using Data and Behavioral Analysis to Automatically Optimize Push Notifications


Tuesday, November 18, 2014 by

Kahuna has introduced Kahuna RevIQ, a tool that helps companies maximize sales by telling them when and how to send push messages to their customers. RevIQ is a new product capability that uses collected data and behavioral analysis to automatically optimize push notification campaigns.There are two components of RevIQ. The first component optimizes send time delay for ...