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LeadBolt Adds Visual Bubbles to Its Mobile Ad Network

Friday, January 31, 2014 by Richard Harris

LeadBolt has introduced its new Floating Ad technology, which overlays a mobile app with highly interactive, branded “visual bubbles” containing branded messaging that float over the screen. Users are encouraged to pop the bubbles to reveal an ad message or URL, much like a game.Supported in HTML, Android, and iOS, developers can integrate these ad formats upon app...

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