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App Developer Magazine issues we found relating to targeted


Feb14 Issue: Moving from Broadcast to Targeted Messaging in Mobile Apps

Get advice on how to target your push alerts, use social media to promote your app for free, API monetization, learn about CES 2014, get the top things for entrepreneurs to know about mobile app development, where profits are hiding in the app store, and loads more!

targeted news search results

Developer news items we found relating to targeted

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Tom-Brady-NFT-sale-sparks-warning-to-consumers-from-experts

Tom Brady NFT sale sparks warning to consumers from experts


Wednesday, February 28, 2024 by

An expert has warned those considering purchasing an NFT off the back of the Tom Brady $40.7k sale, as NFT marketplaces saw $38 million stolen by scammers last year. The findings, pulled together by Smart Betting Guide, analyzed a database recording crypto scams and exploits to identify the most vulnerable platforms and blockchains over the last year - with NFT marke...


Top-data-predictions-for-2024-from-Alluxio

Top data predictions for 2024 from Alluxio


Thursday, February 8, 2024 by

Alluxio’s Founder and CEO Haoyuan (H.Y.) Li forecasts major developments in Artificial Intelligence (AI), cloud, data and analytics, devops and storage in 2024. Data strategies will continue to require solutions that enable enterprises to manage complex data across diverse sources, optimize performance, scale in hybrid/multi-cloud environments, and operate efficie...


AI-cybersecurity-impacts-according-to-NetLib-Security

AI cybersecurity impacts according to NetLib Security


Monday, December 18, 2023 by

This is an easy call to make: NetLib Security predicts that Artificial Intelligence - Generative AI - will continue to heavily impact the world of cybersecurity, upping the game for defensive players, while giving cybercriminals more tools on the offensive side. 2023 was a year in which AI seemed suddenly to be everywhere. Although AI is not a new field, ChatGPT and ...


Telerik-and-Kendo-UI-R3-updates-from-Progress

Telerik and Kendo UI R3 updates from Progress


Tuesday, November 7, 2023 by

Progress the provider of application development and infrastructure software, recently announced the R3 2023 release of Progress Telerik and Progress Kendo UI, the most powerful .NET and JavaScript UI libraries and tools for application development. From modernizing legacy projects to building new applications, this new release equips developers with the tool...


Financial-and-operational-planning-have-a-love-hate-relationship

Financial and operational planning have a love hate relationship


Thursday, May 11, 2023 by

For many business organizations, internal departments working independently of one another is the norm. This norm creates siloed day-to-day functions and rigid disconnects in processes. This is especially true when it comes to sales and operations planning (S&OP). Low-maturity organizations allow budgets to dictate operational planning, and medium-maturity organizat...


Automated-staking-pools-on-Filecoin-opened-by-GLIF

Automated staking pools on Filecoin opened by GLIF


Wednesday, May 10, 2023 by

GLIF announced the opening of Infinity Pool, the non-custodial, fully-automated staking pools on Filecoin. Trusted contributors to the ecosystem, GLIF has been advancing key network milestones for Filecoin since 2018, which include running the recommended wallet and multisig used by Protocol Labs and the Filecoin Foundation; running and maintaining Filecoin recomme...


ChatGPT-and-generative-AI-to-transform-medical-companies

ChatGPT and generative AI to transform medical companies


Wednesday, May 3, 2023 by

Huma.AI released the findings of a survey that found that Medical Affairs leaders see significant potential for the application of ChatGPT-like technology at Life Science companies within the next two years. 86% of the Medical Affairs leaders when asked whether Generative AI can be applied at Life Science companies answered, "Yes" or "eventually Yes.&q...


AI-Personalization-and-Guidance-Engine-released-by-Starbox

AI Personalization and Guidance Engine released by Starbox


Monday, April 10, 2023 by

Starbox Group Holdings Ltd. recently announced the release of its Starbox AI Personalized and Guidance Engine (the “Engine”), which is built upon the Starbox AI Calculation Engine introduced earlier in March 2023 and ChatGPT. This Engine is designed to improve merchants’ business operations and enhance retail merchants’ experiences by offeri...


How-people-respond-to-ransomware-attacks

How people respond to ransomware attacks


Monday, April 10, 2023 by

Ransomware attackers extorted $456.8 million from victims in 2022, 40% down from the $765.6 million in the previous year. However, before we clink glasses to celebrate victory, there are some significant caveats to consider. The recent hack of Euler Finance where $135 million in staked Ether tokens (stETH), was drained from the protocol, is a case in point. How organiza...


In-game-audio-ads-platform-Odeeo-sees-growth-in-active-users

In game audio ads platform Odeeo sees growth in active users


Wednesday, March 15, 2023 by

Odeeo, the global audio ads in games platform has recorded 300% year-on-year revenue and daily active user (DAU) growth in 2022, and served over a billion ads, with 10B ad opportunities created. Odeeo connects advertisers to the world's 2.9B mobile gamers. Its record growth is driven by its technical innovation and its timely exploitation of the burgeoning audio ...


Internet-advertising-continues-to-grow-believe-it-or-not

Internet advertising continues to grow believe it or not


Thursday, February 23, 2023 by

Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...


CDC-Connect-Partner-Program-from-Equalum

CDC Connect Partner Program from Equalum


Wednesday, November 23, 2022 by

Equalum announced the CDC Connect Partner Program. The new OEM/integration program is open to batch-oriented data integration vendors, application integration companies, and other solution providers requiring a more flexible, high-performance CDC technology to identify and track downstream data. With Equalum’s award-winning CDC platform, partners have the opportun...


Easy-NFT-creation-with-Enjin

Easy NFT creation with Enjin


Monday, October 3, 2022 by

Esther Partland from Enjin discusses her journey at Enjin and how she started by volunteering and progressed into the Head of Ecosystem. Esther also identifies the key skills that led to her success at Enjin, what kind of tools Enjin provides for building Web3 infrastructures, and how businesses and individuals both can benefit from these tools. Esther goes on to e...


Advanced-analytics-solution-Datascape-from-Adjust

Advanced analytics solution Datascape from Adjust


Friday, April 8, 2022 by

Adjust launched Adjust Datascape, a new advanced analytics solution designed to deliver business-critical KPIs and performance metrics faster and easier. With unified data and expanded visual context, mobile app marketers can extract meaningful insights and make smarter strategic marketing decisions in real-time. Agility is more important than ever as app market...


Software-cyberattack-predictions-for-2022

Software cyberattack predictions for 2022


Tuesday, January 4, 2022 by

Nigel Thorpe hails from a software development background and moved to the IT security industry with Entrust Technologies during the early days of PKI. His knowledge has benefited a number of security companies in the UK, Canada, and the USA, and he now serves as Technical Director at SecureAge Technology. With a wide range of experience in different business environmen...


Oxeye-closes-a-$5.3-Million-seed-financing-round

Oxeye closes a $5.3 Million seed financing round


Thursday, November 4, 2021 by

Oxeye announced the closing of a $5.3 Million seed financing round led by MoreVC, a seed-stage venture capital fund in Israel. The latest round includes support from i3 Equity Partners, and other cybersecurity focused investors as the company prepares to protect the world’s most popular Web applications with next-generation cloud-native Application Security Testin...


Bitcoin-price-prediction-after-central-banks-interest-rates-rise

Bitcoin price prediction after central banks interest rates rise


Tuesday, November 2, 2021 by

Bitcoin and other major cryptocurrencies are likely to jump this week on central banks' interest rates announcements, predicts the CEO of one of the world's largest independent financial advisory, asset management, and fintech organizations. Bitcoin price prediction from Nigel Green The prediction from Nigel Green, the game-changing CEO and found...


iOS-15-benchmark-updates-from-AppsFlyer

iOS 15 benchmark updates from AppsFlyer


Monday, November 1, 2021 by

AppsFlyer is back with an updated data set for iOS14+ Benchmarks. iOS 15 adoption hits 30% after 5 weeks since the release The share of users who have upgraded their operating systems to version 15 has only reached 30% as Apple has yet to push this update among its users. Adoption is slower than usual, iOS 14 reached 40% in the same time frame. iOS Shopping app...


2-pillars-of-privacy:-the-app-developers-guide

2 pillars of privacy: the app developers guide


Thursday, July 1, 2021 by

Now that iOS 14.5 has finally made its grand appearance (and shortly thereafter, 14.5.1… then 14.6), everyone seems to be taking stock of its long-awaited and predicted impact on the mobile advertising industry. How has iOS 14.5 affected your company?  Developers are taking stock and trying to figure out how the change will ultimately affect their bott...


How-to-attract-more-brand-spending-in-your-apps

How to attract more brand spending in your apps


Friday, April 30, 2021 by

As someone who has worked in programmatic advertising for some time, I was excited when header bidding became available in-app. Here was an environment that was completely contained, with a potential for full user engagement and 100% viewability. I, along with many of my colleagues in the industry, assumed that header bidding uptake in-app would be even faster than it h...


Mobile-ads-are-about-to-get-annoying-says-Brainium-Studios

Mobile ads are about to get annoying says Brainium Studios


Tuesday, January 5, 2021 by

The new year will usher in a new definition of “mobile” in mobile gaming apps. Currently, mobile gaming apps have been synonymous with gaming on our phones. But, with the non-stop innovation in IoT and the looming promises of 5G, the “mobile” in mobile gaming is about to refer to everything from refrigerators to mirrors to spaceships. Wherev...


iOS-14-IDFA-opt-in-updates

iOS 14 IDFA opt in updates


Tuesday, November 24, 2020 by

Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...


Apps-selling-data-can-monetize-in-safer-ways

Apps selling data can monetize in safer ways


Wednesday, October 28, 2020 by

Your data is everywhere. You give it away, knowing and unknowingly, all of the time. The most ubiquitous and nefarious, of these applications that harvest data are often with you all the time; they live on your smartphone. The wide availability of insights on consumer behaviors has given rise to a robust data economy that now subsidizes costs so people can have apps and...


Wix-Unveils-Editor-X

Wix Unveils Editor X


Thursday, February 6, 2020 by

Wix.com, Ltd. unveiled Editor X, a website creation platform offering advanced design and layout capabilities specifically targeted to designers and web agencies. The wide, flexible new canvas allows the use of modern CSS technologies including Flexbox and Grid, all with precise drag and drop, so designers and web creators can control the exact position and styling of e...


New-outsourced-app-development-service-launches

New outsourced app development service launches


Friday, January 31, 2020 by

System Soft Technologies (SSTech) announced the formal launch of an application development outsourcing service to help SMBs drive the innovation required to meet the demands of digital transformation. The AppSimpleTM service successfully offered in beta in 2019, supplements and enhances the design, test, and deployment skills and experience of SMBs’ in-house t...


Measuring-the-impact-of-development-campaigns

Measuring the impact of development campaigns


Tuesday, December 17, 2019 by

Keywee has announced the launch of Loyalty Score, a new feature that measures the true efficacy and impact of publisher audience development campaigns. Keywee developed Loyalty Score to measure users’ return visits and the number of pages viewed over a given time frame, scoring those visits relative to the performance of other publisher campaigns. Scoring paid ...


StrandHogg-Android-vulnerability-identified

StrandHogg Android vulnerability identified


Thursday, December 5, 2019 by

Promon, a Norwegian app security company, has identified tangible evidence of a dangerous Android vulnerability that allows malware to pose as any legitimate app, granting hackers access to private SMS’ and photos, steal victims’ log-in credentials, track movements, make and/or record phone conversations, and spy through a phone’s camera and microphone...


.NET-Core-3.0-is-here

.NET Core 3.0 is here


Wednesday, September 25, 2019 by

Microsoft has announced the release of .NET Core 3.0. It includes many improvements, including adding Windows Forms and WPF, adding new JSON APIs, support for ARM64 and improving performance across the board. C# 8 is also part of this release, which includes nullable, async streams, and more patterns. F# 4.7 is included and focused on relaxing syntax and targeting .NET ...


Airship-has-acquired-Apptimize

Airship has acquired Apptimize


Tuesday, August 27, 2019 by

Airship announced that it has acquired Apptimize. This move provides marketers and developers with a single solution to optimize the entire user experience across messaging channels and digital properties. Airship enables businesses to send messages at the time and place that customers will be most responsive —  whether on SMS, push notification, email, mo...


MariaDB-enterprise-server-helps-you-sleep-at-night

MariaDB enterprise server helps you sleep at night


Thursday, June 20, 2019 by

MariaDB Corporation announced the release of MariaDB Enterprise Server 10.4, code-named “Restful Nights” for the peace of mind it brings enterprise customers. Databases are the backbone of critical business services used every day. A database failure can result in sleepless nights for everyone involved. The new MariaDB Enterprise Server includes added f...


Acronis-gives-developers-early-access-to-new-cyber-platform

Acronis gives developers early access to new cyber platform


Monday, April 29, 2019 by

Acronis announced the opening of its core platforms, enabling broad, third-party developer access to the Acronis Cyber Platform to encourage expanded functionality and application integrations while expanding their opportunities in Acronis’ large ecosystem. The Acronis Cyber Platform, which is the foundation of the company’s existing services, features a ...


HiTek-Media-and-iSIGN-Media-partner-to-change-digital-marketing

HiTek Media and iSIGN Media partner to change digital marketing


Thursday, March 21, 2019 by

Hi-Tek Media announced a signed partnership agreement with iSIGN Media Corp. Both companies have joined forces to rewrite the rules in digital marketing and public safety. The four-year partnership, effective April 1, 2019 is accompanied with a $2,000,000 USD plus purchase order for all available iSIGN’s technologies including new enhanced proximity and wide area ...


Location-based-mobile-advertising-fraud-is-hard-to-police

Location based mobile advertising fraud is hard to police


Monday, March 18, 2019 by

Mobile ad targeting is a moving target - pun intended, and location data fraud and counterfeiting is a global problem in the advertising ecosystem. Many marketers are unaware of the massive implications that unverified data can have on mobile ad campaigns - it's difficult to geo-target ads that target drive-to-store when the geolocation is wrong or invalid. Locat...


Feature-management-trends-are-growing

Feature management trends are growing


Wednesday, March 6, 2019 by

As companies transition to a world built on software, there is an increasing requirement to move quickly, innovate faster, and deliver exceptional user experiences. As such, feature management is a process development teams are increasingly relying on as a best practice to separate code deployments from feature releases. This allows teams to control feature lifecycles, ...


Kubernetes-and-AI-are-like-peas-and-carrots

Kubernetes and AI are like peas and carrots


Monday, February 11, 2019 by

Kubernetes (commonly known as k8s) started out as a small cluster management project within Google in the early 00s. Today, it’s by far the leading container management tool, with 83 percent adoption, according to the latest Cloud native Computing Foundation survey. Forrester has declared, “Kubernetes has won the war for container orchestration dominance and...