How to attract more brand spending in your apps
Friday, April 30, 2021 by Joe Lige
As someone who has worked in programmatic advertising for some time, I was excited when header bidding became available in-app. Here was an environment that was completely contained, with a potential for full user engagement and 100% viewability. I, along with many of my colleagues in the industry, assumed that header bidding uptake in-app would be even faster than it h...
Amazon Interactive Video service announced
Thursday, July 16, 2020 by Brittany Hainzinger
Amazon Web Services, Inc. announced the general availability of Amazon Interactive Video Service (Amazon IVS). Amazon IVS uses the same technology that powers Twitch, one of the most popular live streaming services in the world with nearly 10 billion hours of video watched in 2019, giving customers live content with latency (the time video takes to go from the camera to...
What game developers can learn from Fortnite's rise
Friday, December 28, 2018 by Richard Harris
Fortnite took over the video game world in 2018 and reached over $1 billion in sales, reaching every gaming fan with experiences on all the major consoles, mobile operating systems and even streaming platforms like Twitch. However, Fortnite seems to have reached a plateau with a recent study by StreamElements revealing viewership of the game has steadily declined since ...
Hard truths about wireless carriers from J.D. Power
Wednesday, March 14, 2018 by Richard Harris
Wireless devices have become like an appendage for most people. Getting the right service plan at a good price with the right device is essential. Wireless carriers are engaged in a fierce battle for the money and loyalty of consumers. Network quality is most important, but it’s not the only part of the equation that matters. Carriers that get all stages of the process ...
Orange is the New Black, Still Buffering Don't Blame Your Network Blame Your App
Thursday, July 21, 2016 by Jeff Kim
Apps are winning the mobile video streaming wars. A mere 18% of users stream on mobile web, with the majority watching their favorite videos on apps like Netflix, YouTube, and HBO GO. Yet despite the popularity, video loading remains frustratingly slow - between the constant buffering and lost connections, it’s becoming increasingly tempting to throw your phone out the ...
App Publishers Can Now Easily Add Mobile Live Video Streaming to iOS and Android Apps
Wednesday, February 24, 2016 by Richard Harris
The quickly growing mainstream popularity of Twitter’s Periscope App, Facebook Live, YouTube Live Streaming, and Meerkat has certainly heightened the interest of many in the app publishing community who are interested in learning more about how to leverage live streaming. We visited with Carlos Perez, Chief Revenue Officer for Wowza Media Systems, to learn how app devel...
Trifecta Events Coming to Santa Clara Convention Center in September
Wednesday, September 9, 2015 by Richard Harris
The Santa Clara Convention Center will be a busy place on September 28 – 30 as it hosts three conferences in one - API World, Integrate 2015 and DataWeek. In addition to activities surrounding each event’s focus, there will also be an expo hall, hiring mixers and a hackathon.DataWeekThe DataWeek 2015 Conference and Festival focuses on data skills including Data Science,...
Interlude Releases Video Streaming Capabilities for HTML5 Development
Friday, July 10, 2015 by Stuart Parkerson
Interlude has released a new version of its HTML5-based video player that allows developers to utilize streaming video through HTML5 compliant browsers. The platform integrates rich media including video, audio and motion graphics into interactive videos that play in both apps and mobile browsers. The company recently upgraded its video player from Flash to HTML5, ...
Game Developers Using Epic Games See Big Changes in Unreal Engine 4.5
Wednesday, October 15, 2014 by Richard Harris
Epic Games has released a significant update to its gaming platform with Unreal Engine 4.5 which includes hundreds of targeted improvements, enhanced support for mobile platforms and consoles, an all new tutorial system, new game templates and more than 40 features and improvements.The 4.5 release includes features such as animation retargeting, automatic C++ hot reload...
Dropcam Announces API Beta Program
Wednesday, June 11, 2014 by Stuart Parkerson
Dropcam is a cloud-based Wi-Fi video monitoring service with free live streaming, two-way talk and remote viewing. There are two devices available to use the service, the Dropcam and Dropcam Pro.The system works with the Dropcam camera sending encrypted video to the cloud. The cloud then securely streams video to mobile devices. With the optional Cloud Recording feature...
Facebook F8 Developer Conference Kicks Off
Tuesday, April 29, 2014 by Stuart Parkerson
Hot on the heels of its First Quarter 2014 report last week, Facebook is hosting its F8 annual developer conference this week in San Francisco.There will be a lot for Mark Zuckerberg to talk about in his keynote as Facebook’s Q1 report shows the company is taking a deep dive into driving its mobile revenues.To understand why mobile is so important, take a look at these ...
Roku Plans to Stick it To Chromecast With New Streaming Stick
Thursday, March 13, 2014 by Richard Harris
With the new Roku Streaming Stick, Google’s Chromecast dongle might have to make room in your TV’s the HDMI port. That means access to 1,200+ channels of movies, TV episodes, music, news, sports, kids’ shows and free programming streamed in up to 1080p HD video, plus a TV user interface featuring the Roku Search.It is reported that Google has sold million...
SOASTA Announces the Launch of a New CloudTest
Wednesday, October 2, 2013 by Richard Harris
SOASTA today announced the launch of a new CloudTest, the industry recognized leading mobile and web app test automation solution, so that speed and quality no longer conflict when bringing a mobile app to market. ANAHEIM, Calif. StarWest Conference - October 2, 2013 SOASTA® Inc., the leader in cloud and mobile testing, today announced the latest release o...
