State of Mobile Experience report from Embrace
Monday, July 31, 2023 by Richard Harris
Embrace released the State of Mobile Experience report detailing mobile end users' and builders' perspectives on performance issues and app experiences. The three-part study combines input from mobile engineers at industry-leading companies and app users and rich data from Embrace's mobile experience engineering platform. The insights reveal how ap...
AI and machine learning make app development and marketing smarter
Wednesday, December 13, 2017 by Brian Solis
Build it and they will come. Those were the good ole days. It used to be good enough to design a great app. Add to that an engaging user experience (UX), positive feedback, a high ranking and word of mouth, and your app was ensured continued success. Nowadays however, mobile consumers are simply overwhelmed by choice. Did you know that if you add up all the apps in the ...
A guide for protecting your app with a patent, trademark, or copyright
Tuesday, December 12, 2017 by Bryan Wheelock
Perhaps the only thing harder than taking your idea for a great app from concept to successful reality is watching someone else take your idea for a great app to successful reality. Fortunately, intellectual property law - particularly patent, trademark, and copyright law - provides robust protection for apps, or at least for developers who plan ahead.Utility Patent Pro...
Mobile App Greatness: It Matters
Wednesday, July 27, 2016 by Joe Schulz
Mobile user expectations are an interesting thing. We all hear that they are through the roof, and that users expect app behaviors and responses to occur in near-nanoseconds. What most of us don’t hear is that the features and functions that matter to users do not necessarily align with what developers are giving them - or what developers think they want.As a result, ev...
Are Your Mobile Apps Ready for 2016
Wednesday, February 10, 2016 by Phil Buckellew
Mobile devices became the shopper’s device of choice for browsing and buying this holiday season, with mobile accounting for 57.2 percent of all online traffic and 36.2 percent of all online sales – respective increases of 15.2 and 30 percent over 2014, according to IBM Watson Trend. With another holiday shopping season behind us and companies working hard to ...
Enterprise Apps Can't Just Be Good, They Have to Be Great
Friday, November 13, 2015 by Richard Harris
One of the consequences to the App Economy is the fact that, as more and more companies pour dollars into their mobile app presence, the overall quality of apps is vastly improving. While this is no doubt a great thing for app users, for companies publishing apps, the situation could be creating a challenge that can put them at a severe disadvantage. Companies are ...
The Recipe for the Perfect Push Message
Saturday, February 21, 2015 by Stuart Parkerson
I’ve got a buddy who is convinced that he wants to open up a New Orlean’s style Creole restaurant (he’s never owned a restaurant). He does cook well (at home) and he is certain that he has perfected his various recipes for culinary success. I tried to point out that 60% of restaurants fail in the first year, but he is undeterred. I wish him luck but am not optimistic.&n...
Communicate to Your Mobile Users Relevantly: Use Personalization App Marketing Methods and See Your Bottom Line Grow
Friday, January 30, 2015 by Stuart Parkerson
We all know that it is hard to get new users to try out an app. Most people have around 25 apps on their phones (depending on the information source, it is a little higher or lower, but that is a safe number to work with). It cost money, time, and more to convince someone to add your specific app to their group of apps on their device, and having done that, you need to ...
App Developers Who Personalize Their Mobile Apps See User Engagement Soar
Monday, December 8, 2014 by Stuart Parkerson
People use mobile apps. It’s hard to keep that in mind sometimes when developing an app, because we can lose track of users as we concentrate on the specific purpose of the app. The reality is that the primary reason for any app to exist is for it to be used. And, individually, it will be used more often if that person accessing the app feels that it fits them and their...
Secrets for Android Developers on Launching Apps on Google Play
Sunday, November 16, 2014 by Richard Harris
The numbers are hard to ignore - 50 billion apps and games downloaded and $5 billion over the last year to developers. So what is the secret to success launching apps on Google Play? I don’t imagine Google is giving away insider company secrets, however they have put together a new publication called “The Secrets to App Success on Google Play.” They are promoting t...
Cloud Based App Development: A Strategy to Build Better Apps
Thursday, September 18, 2014 by Ramanathan Ramakrishnamurthy
Cloud computing has influenced the way in which many apps are being developed. During the time the term cloud computing was still new to many, web applications were already making use of its capabilities and services and now cloud services have penetrated deep into different industries, especially mobile application development. What has made cloud computing so popular ...
Five Questions to Ask Before Taking on Your Next Business App Project
Monday, September 15, 2014 by Gottfried Sehringer
App development is still a hot topic. Whether for business process improvements or for customer engagement, every enterprise is looking to innovate, differentiate, or streamline costs through the release of new apps. But despite growing business demand, enterprise IT teams are expected to do more with less and deliver quicker than ever. On top of that, users expec...
How to Turn Your Mobile App into a Scalable Business
Monday, August 25, 2014 by Itay Riemer
It might be easier than ever to develop your own app, but turning that app into a viable business is only getting harder.Apple's App Store is adding close to 20,000 new apps every month, and Google Play is matching or even topping those numbers. This makes for a crowded market where app developers are struggling to cut through the noise to have their product discovered ...
ComboApp’s ComboStore to Highlight Mobile App Marketing Success Stories
Tuesday, July 29, 2014 by Richard Harris
ComboApp has announced the launch of the ComboStore blog, a series of detailed reviews of new and innovative mobile apps. The goal of the blog is to summarize and show off various apps and openly discuss how well they were met by the market, shedding light into the pros and cons of their marketing strategy.The app review blog has been designed to help app owners, p...
App Promotion Via Podcasts
Monday, July 21, 2014 by Artyom Dogtiev
It was the summer of 2005 when Apple introduced iTunes version 4.9 to support a new phenomena of that day - Podcasts. The novelty of Podcasts gave people an entirely new channel to listen to. It covered various topics in order to satisfy their hobby of recorded radio broadcasts without having to listen to them at a specific time.Suddenly, people could subscribe to a spe...
The Ultimate Guide to App User Engagement
Monday, June 16, 2014 by Stuart Parkerson
The Facts: More than 50 percent of Americans own a smartphone; 800 apps are downloaded every second from the Apple App Store; US smartphones have an average of 41 apps installed - a 32% jump from last year. And nearly 22 percent are never used more than once.Sure, you need a great app with compelling, useful, entertaining & informative features & content. B...
In Monetization of the App Economy, the Currency is “Discovery”
Sunday, June 1, 2014 by Terry Hughes
According to recent reports, the battle between Apple and Google to secure the latest and greatest apps is heating up as they offer developers prime placement and promotion in return for temporary exclusivity.Exclusivity isn’t new in digital media; publishers have proven that they can sometimes receive greater uptake due to the extra promotional activities that come wit...
May 2014 Issue of ADM is Here!
Friday, May 2, 2014 by Richard Harris
Okay first a little gloating, I'm proud to announce the 12 issue of App Developer Magazine, May 2014! The issue is over 80 pages and contains some excellent resources including everything from using Facebook to help promote your app, to knowing where to invest in the mobile industry, it's all right here!Here is the complete lineup:FEATURESGuide: Using Facebook To G...
Five Great App Development Tips and Five Not So Great App Developer Blunders
Thursday, April 24, 2014 by Stuart Parkerson
We’ve all been there. We rock along with our heads down pounding out a great idea, working on a specific job, and dealing with a number of issues all at the same time. And sometimes we don’t always sit back and consider the little (and not so little) details. In app development and for app publishers, it’s easy to get caught up in the big picture and not take care ...
Using in App Advertising Effectively To Monetize an App
Wednesday, March 26, 2014 by Robert Weber
Thousands of apps launch each day, so the mobile app business must be booming, right? Not exactly. Sure, thousands of apps are launched daily, but how many actually make money? Last I checked, products must generate revenue to qualify as a business. And generating money is where apps fail, miserably. A recent Gartner report spells out the harsh forecast facing developer...
Is Apple App Store’s $10 Billion for 2013 Just the Beginning for App Developers and How Did Apple do it with Android Beating Down the Door
Thursday, January 9, 2014 by Richard Harris
$10 billion dollars is a nice round figure. And that’s how much total revenue app developers generated in the Apple App Store in 2013 with $1 billion generated in December 2013 alone. And of course Apple received its cut, $3 billion of that total for the year. These are the numbers that Apple just released this week, also announcing that developers have earned over...
A Working App Prototype in Less Than 10 Minutes
Thursday, November 7, 2013 by Richard Harris
Introduction to AppGyver Prototyper
When it
comes to effective prototyping nothing counts more than how accurately you can
represent your idea. For app prototyping specifically, that means delivering a
sense of look, touch and responsiveness. We’ve all been put in the position
where we’ve found ourselves defending a great idea just because it...
Got App Awesomeness This Is The Last Week To Enter To Win an Appster Award
Monday, August 12, 2013 by Richard Harris
This is the final week for submissions to be included in Judging for an "Appster" award. It's the 2nd year for the competition where 12 recipients receive the distinct honor of being recognized as someone in the app industry that has an excellent app worthy of being spotlighted for design, functionally, or overall awesomeness.Final submissions must be received...
Google makes Android 4.2 Jelly Bean SDK platform available
Tuesday, November 13, 2012 by Richard Harris
Google has released the Android 4.2 Jelly Bean SDK to the masses, letting anyone and everyone grab the latest software development kit. Available immediately, the API level 17 platform brings a number of new features and improvements to Android. A post on the Android blog reminds us of some of the standout changes.Performance: We’ve worked with our ...
