Dale Carr

Dale Carr

Dale Carr holds the prestigious title of 2013 Ernst & Young Australian “Entrepreneur of the Year ™” for Technology. He founded LeadBolt in 2010 with the mission to help mobile app developers and marketers succeed in the free app economy. LeadBolt now serves 5 billion ads per month across 65,000 mobile apps in 150 countries. Prior to LeadBolt, Carr co-founded a mobile content and technology company which was ranked as the Fastest Growing Company in Australia and 3rd Fastest in Asia Pacific. Carr holds a Bachelors of Science and Masters of Science in Electrical Engineering.
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Recent posts from Dale


10 App Favorites for a Sane Thanksgiving

Apps

10 App Favorites for a Sane Thanksgiving


  • Monday, November 24, 2014
  • By Dale Carr

With Thanksgiving around the corner, we naturally got to thinking about spending time with friends and family this season.  Rather than a bucolic postcard scene of gathered loved ones telling stories by the fireplace, our staff imagined a more m...


Demystifying the Buying and Selling of Mobile Ads

Monetize

Demystifying the Buying and Selling of Mobile Ads


  • Saturday, September 6, 2014
  • By Dale Carr

Whether you’re an app developer looking to monetize your app through advertising, or an advertiser interested in reaching a mobile audience, the business of buying and selling mobile ads may seem overwhelmingly complex, with many ad tech solutions an...


Spring Into Profit – The Four Money Making Models for Your Apps to Bloom

Monetize

Spring Into Profit – The Four Money Making Models for Your Apps to Bloom


  • Wednesday, April 9, 2014
  • By Dale Carr

Dale Carr goes over the four money-making models for your apps to bloom and spring into profit. Selecting the best monetization method for your app depends on the content available on the app, and what the users are accustomed to paying or not paying...


Game On: How to Beat the Rising Cost of Acquiring Mobile App Users, And a Little Football Too

Marketing & Promotion

Game On: How to Beat the Rising Cost of Acquiring Mobile App Users, And a Little Football Too


  • Thursday, January 30, 2014
  • By Dale Carr

With Super Bowl just around the corner, I cannot ignore the obvious: marketing costs are on the rise. This is never more apparent than the extreme cost to advertise during the big game, with :30 second TV spots reportedly fetching up to ...


Get and Stay Fit for 2014! Top 3 New Year’s Resolutions for Mobile App Developers

Monetize

Get and Stay Fit for 2014! Top 3 New Year’s Resolutions for Mobile App Developers


  • Wednesday, January 15, 2014
  • By Dale Carr

It’s that time of year when we look back at our accomplishments as well as some lessons learned, and recommit to doing our best in the New Year. Mobile app developers faced industry-wide challenges in 2013 (from stricter COPPA regulation&nbs...