Thomas Sommer

Thomas Sommer

Thomas Sommer is Marketing Manager at AppLift, where he currently heads up content marketing. Deeply passionate about the app industry, Thomas cut his teeth on mobile marketing at the app recommendation service company MagicSolver in Cambridge, UK, where he was in charge of User Acquisition.
All articles by Thomas Sommer

Recent posts from Thomas


New Era: Apple Turns On Analytics and Attribution For Developers, Finally!

Marketing & Promotion

New Era: Apple Turns On Analytics and Attribution For Developers, Finally!


  • Tuesday, June 10, 2014
  • By Thomas Sommer

Among the myriad of announcements made at WWDC14 around iOS 8, one of them didn't get the attention it deserved. In one of the smaller developer sessions, Apple announced that they had started offering both an analytics and attribution platform to de...


Monetizing Your App with Game Offers

Monetize

Monetizing Your App with Game Offers


  • Monday, December 2, 2013
  • By Thomas Sommer

Passion is without doubt the main driver of a developer’s motivation to build great and beautiful apps. This passion will keep you awake at night and fuel the creativity and hard work necessary to the completion and perfection of a beautiful prod...