Itay Riemer

Itay Riemer

As the General Manager Mobile at ironSource, Itay Riemer leads both the day-to-day and long-term operations for the Company's mobile products and services. He earned both his BA in Computer Science and MBA from Tel Aviv University and recently completed a second BA in Psychology.
All articles by Itay Riemer

Recent posts from Itay


What's Holding Back the Mobile Advertising Revolution

Monetize

What's Holding Back the Mobile Advertising Revolution


  • Monday, July 27, 2015
  • By Itay Riemer

While it may seem as though mobile rules our world today, it was only ten years ago that our phones were rudimentary devices. A decade is not such a long time.  Today smartphones and tablets have replaced PCs as the primary way most people get o...


How to Turn Your Mobile App into a Scalable Business

Marketing & Promotion

How to Turn Your Mobile App into a Scalable Business


  • Monday, August 25, 2014
  • By Itay Riemer

It might be easier than ever to develop your own app, but turning that app into a viable business is only getting harder.Apple's App Store is adding close to 20,000 new apps every month, and Google Play is matching or even topping those numbers. This...