12/5/2017 4:05:52 PM
AppBrain introduces mobile CPI boost rules for Android promotion
Android Advertising,App Ad Monetization,Android Cost Per Install
https://appdevelopermagazine.com/images/news_images/AppBrain-Introduces-CPI-Boost-Rules-for-Android-Promotion-App-Developer-Magazine_c81g82cj.jpg
App Developer Magazine

AppBrain introduces mobile CPI boost rules for Android promotion



Richard Harris Richard Harris in Marketing & Promotion Tuesday, December 5, 2017
34,844

AppBrain launches feature to help improve Android CPI Campaigns.

Ad network AppBrain has launched a new feature where promoters of Android CPI (Cost per install) campaigns can target specific users to increase the effectiveness of their promotion budget.

With CPI boost rules, advertisers can target users that convert well in the advertised app and thus increase the effectiveness of their campaign budget. To our knowledge, AppBrain is the first ad network in the world that allows targeting by device age of the user. Backgrounds and ringtone apps can use this to target users with new phones that may be looking for ways to personalize their new device. On the other hand, a phone-cleaner app will want to target users that have had their device for a prolonged period and are ready to declutter.

For each campaign the advertiser can set specific rules to increase or decrease the CPI bid for:

- users of either an app or a game
- users of apps within an app category
- users with devices of a certain age (<1, <3, <6 and >6 months)
- users with a specific device type (small phone, phone, tablet).

For instance: if the advertiser would set an original bid of $1 and would boost it for tablet users by 150%, AppBrain will increase the bid to $1.50. The campaign will then have a higher chance of installs by tablet users.



475 Tax Deductions for Businesses and Self-Employed Individuals

Are you paying more taxes than you have to as a developer or freelancer? The IRS is certainly not going to tell you about a deduction you failed to take, and your accountant is not likely to take the time to ask you about every deduction you’re entitled to. As former IRS Commissioner Mark Everson admitted, “If you don’t claim it, you don’t get it.

A hands-on guide to mastering mobile forensics for iOS and Android

Get hands-on experience in performing simple to complex mobile forensics techniques Retrieve and analyze data stored not only on mobile devices but also through the cloud and other connected mediums A practical guide to leveraging the power of mobile forensics on popular mobile platforms with lots of tips, tricks, and caveats.

Gps tracker for kids

The Chirp GPS app is a top-ranked location sharing app available for Apple and Android that is super easy to use, and most of all, it's reliable.

The Latest Nerd Ranch Guide (3rd Edition) to Android Programming

Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.