Mocean Mobile Debuts Mocean Mobile Exchange
|Richard Harris in Monetize Sunday, July 21, 2013|
Apps, publishers and ad networks will have the ability to access each other in real time using the Mocean Mobile Exchange dashboard via real time bidding (RTB). Advertisers will be able to access and bid inventory on the Mocean Mobile and Mojiva platforms and publishers will be able to augment their fill and monetization strategies with increased access to more RTB demand.
More than 100 demand side providers are already integrated with the Mocean Mobile ad-serving platform and are moving to a bid environment.
Read more: http://www.moceanmobile.com/node/233
Become a subscriber of App Developer Magazine for just $5.99 a month and take advantage of all these perks.
MEMBERS GET ACCESS TO
- - Exclusive content from leaders in the industry
- - Q&A articles from industry leaders
- - Tips and tricks from the most successful developers weekly
- - Monthly issues, including all 90+ back-issues since 2012
- - Event discounts and early-bird signups
- - Gain insight from top achievers in the app store
- - Learn what tools to use, what SDK's to use, and more