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Pinterest promoted app pins now suported by Bidalgo

Marketing & Promotion 14,452 views
Posted Thursday, March 30, 2017 by CHRISTIAN HARGRAVE, Assignment Editor

Pinterest promoted app pins now suported by Bidalgo
Bidalgo, a provider of ad automation software and services for app marketers, has announced the public availability of ad automation for Pinterest Promoted App Pins. Recognized as a Pinterest Marketing Partner last November, Bidalgo enables app marketers to scale their growth by using Artificial Intelligence algorithms to optimize ad campaigns using Promoted App Pins and other Pinterest ad products.  

These native ad units perform just as well, if not better, than organic Pins, helping users discover new mobile applications and easily learn more about the apps and app makers. Promoted App Pins link directly to the app stores so users can download an app and start using it right away.

“Pinterest has quickly proven itself as one of the best platforms in the world to help app marketers drive large volumes of high-quality users,” said Peli Beeri, CEO of Bidalgo. “Promoted App Pins drive particularly good results because marketers can reach qualified users who have demonstrated a clear interest in their apps. We are extremely proud to be among the first Pinterest Marketing Partners to support Promoted App Pins, and we look forward to helping marketers leverage these new ad formats to grow their apps.”

Their platform offers fully managed services as well as a self-service platform to help marketers maximize the performance of app install campaigns on Facebook, Instagram, Pinterest and other platforms. Theirs end-to-end media execution algorithms use Artificial Intelligence to automate and optimize all aspects of the app marketing process, from creative uploading and bidding to budget allocation and CPI optimization. Advertising clients can also rely on Bidalgo’s experienced team of performance marketers, creative designers, media buyers and account managers for help navigating Promoted App Pins and other new ad formats.




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