New WalkMe Apps Platform Provide Applets for User Engagement and Monetization

Posted 5/3/2016 5:06:49 PM by RICHARD HARRIS, Executive Editor

New WalkMe Apps Platform Provide Applets for User Engagement and Monetization
WalkMe has announced the launch of WalkMe Apps, a new, free solution that allows app developers to focus their attention on the development of their core software by providing them with user and customer engagement tools – "applets" - to support upgrades, monetization, boost user experience, reduce uninstalls, and improve app ratings. 

Applets are standalone onboarding, user engagement and monetization components that can be codelessly integrated into an app. They can help accelerate the release cycle by helping to eliminate the need to code new features and then re-submit the app to the iOS App Store or Google Play store.

WalkMe will develop, support, and update a wide selection of applets in-house. Additionally, WalkMe will allow developers to create their own applets for anyone to use.

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About the author: RICHARD HARRIS, Executive Editor

As the Publisher and Editor for App Developer Magazine, Richard has several industry recognitions and endorsements from tech companies such as Microsoft, Apple and Google for accomplishments in the mobile market. He was part of the early Google AFMA program, and also involved in the foundation of Google TV. He has been developing for mobile since 2003 and serves as CEO of Moonbeam Development, a mobile app company with 200 published titles in various markets throughout the world. Richard is also the founder of LunarAds, a mobile cross-promotion and self-serv mediation network for developers. He has been a featured presenter at trade-shows and conferences, and stays active with new projects relating to mobile development.

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